{"id":10186,"date":"2026-04-10T15:48:52","date_gmt":"2026-04-10T13:48:52","guid":{"rendered":"https:\/\/www.hejrockit-werbeagentur.com\/project\/herbalind\/"},"modified":"2026-08-07T11:33:17","modified_gmt":"2026-08-07T09:33:17","slug":"herbalind","status":"publish","type":"avada_portfolio","link":"https:\/\/www.hejrockit-werbeagentur.com\/en\/project\/herbalind\/","title":{"rendered":"Herbalind"},"content":{"rendered":"

Client<\/h3><\/div><\/div><\/div>

Herbalind<\/h2><\/div><\/div><\/div>

Services<\/h3><\/div><\/div><\/div>

Brand Development
\nSocial Media Strategy
\nWeb Design
\nInstagram Strategy
\nInfluencer Marketing
\nCommunity Management
\nUser-Generated Content
\nAdvertising
\nPoint of Sale
\nMotion Design
\nContent Creation<\/p><\/h2><\/div><\/div><\/div><\/div><\/div><\/div>

Herbalind<\/a>. Made in Heimat<\/strong><\/p>\n

A name. A logo. That was all there was. What it became is a natural cosmetics brand with values, soul, and an unmistakable identity. Herbalind is regionally rooted, uncompromisingly natural, and completely developed by hej!ROCKIT from the first idea to the finished launch.<\/p><\/h2><\/div>

Herbalind<\/a>. Made in Heimat<\/strong><\/p>\n

A name. A logo. That was all there was. What it became is a natural cosmetics brand with values, soul, and an unmistakable identity. Herbalind is regionally rooted, uncompromisingly natural, and completely developed by hej!ROCKIT from the first idea to the finished launch.<\/p><\/h3><\/div><\/div><\/div><\/div><\/div>

The task: to build a complete brand world around a name and a logo. Our approach was rooted in what Herbalind had been from the very beginning: regional, natural, and uncompromisingly honest.<\/h2><\/div>

The task: to build a complete brand world around a name and a logo. Our approach was rooted in what Herbalind had been from the very beginning: regional, natural, and uncompromisingly honest.<\/h3><\/div>

BRAND DEVELOPMENT<\/h3><\/div>

BRAND DEVELOPMENT<\/h3><\/div><\/div><\/div>
<\/div><\/div>
<\/span><\/div><\/div><\/div><\/div><\/div>
\"Herbalind<\/div><\/div><\/div>
\"Herbalind<\/div><\/div><\/div>
\"\"<\/div><\/div><\/div>
\"Herbalind<\/div><\/div><\/div>
\"Herbalind<\/div><\/div><\/div><\/div><\/div><\/div>
\"Herbalind<\/div><\/div><\/div>
\"Herbalind<\/div><\/div><\/div>
\"Herbalind<\/div><\/div><\/div>
\"\"<\/div><\/div><\/div>
\"Herbalind<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
<\/div><\/div>

BRAND BOOK<\/h3><\/div>

BRAND BOOK<\/h3><\/div>
The brand book serves as the foundation of the brand. From paper texture to botanical illustration, from the color palette to typography\u2014everything was developed from scratch. And every word of the copy was chosen with care. Heritage meets a modern mindset. Herbalind is not just seen and read\u2014it is felt.<\/div><\/div>
The brand book serves as the foundation of the brand. From paper texture to botanical illustration, from the color palette to typography\u2014everything was developed from scratch. And every word of the copy was chosen with care. Heritage meets a modern mindset. Herbalind is not just seen and read\u2014it is felt.<\/div><\/div><\/div><\/div>
<\/div><\/div><\/div><\/div>
\"Herbalind<\/div><\/div><\/div>
\"Herbalind<\/div><\/div><\/div>
\"Herbalind<\/div><\/div><\/div><\/div><\/div><\/div>
\"Herbalind<\/div><\/div><\/div>
\"Herbalind<\/div><\/div><\/div>
\"Herbalind<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
\"\"<\/div>
\"\"<\/div>
\"\"<\/div><\/div><\/div><\/div>
\"Strukturierte<\/div><\/div><\/div>

A brand that promises a sense of home must also show it. Real people, real places, real light. hej!ROCKIT is responsible for the visual language, briefing, and direction. Every frame, every mood, every detail: consistently within the Herbalind world. Together with Benjamin Becker<\/a>, images are created that capture the soul of the brand at first glance.<\/h2><\/div>

A brand that promises a sense of home must also show it. Real people, real places, real light. hej!ROCKIT is responsible for the visual language, briefing, and direction. Every frame, every mood, every detail: consistently within the Herbalind world. Together with Benjamin Becker<\/a>, images are created that capture the soul of the brand at first glance.<\/h3><\/div>

THE SHOOTING<\/h3><\/div>

THE SHOOTING<\/h3><\/div><\/div><\/div>
\"\"<\/div><\/div><\/div>
\"\"<\/div><\/div><\/div>
\"\"<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
\"Herbalind<\/div><\/div><\/div>
\"\"<\/div><\/div><\/div>
\"Herbalind<\/div><\/div><\/div><\/div><\/div><\/div>
\"Herbalind<\/div><\/div><\/div>
\"Herbalind<\/div><\/div><\/div>
\"Herbalind<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
<\/div><\/div>

WEBSITE & DIGITAL<\/h3><\/div>

WEBSITE & DIGITAL<\/h3><\/div>
The Herbalind world consistently translated into the digital realm: clear structure, warm imagery, and a tone of voice that suits the brand. Naturalness meets effectiveness. No compromises here, either.<\/div><\/div>
The Herbalind world consistently translated into the digital realm: clear structure, warm imagery, and a tone of voice that suits the brand. Naturalness meets effectiveness. No compromises here, either.<\/div><\/div><\/div><\/div>
<\/div><\/div><\/div><\/div>
\"Herbalind<\/div><\/div>

ORGANIC CONTENT<\/h3><\/div>

ORGANIC CONTENT<\/p><\/h3><\/div>

A strong online presence and a dedicated social media channel help acquire new customers, reinforce a professional image, facilitate easy contact, and engage the target audience through imagery and storytelling\u2014complemented by an online shop for an optimal shopping experience.<\/h2><\/div>

A strong online presence and a dedicated social media channel help acquire new customers, reinforce a professional image, facilitate easy contact, and engage the target audience through imagery and storytelling\u2014complemented by an online shop for an optimal shopping experience.<\/h3><\/div><\/div><\/div>
\"Herbalind<\/span><\/div><\/div><\/div><\/div><\/div>

The Herbalind brand world makes its way directly into the retail environment. Using eye-catching displays, we bring a sense of home and uncompromising naturalness straight to the point of sale, ensuring maximum visibility in stores. It is a design that does more than just sit on the shelf; it consistently continues the brand\u2019s story right up to the moment of purchase.<\/h2><\/div>

The Herbalind brand world makes its way directly into the retail environment. Using eye-catching displays, we bring a sense of home and uncompromising naturalness straight to the point of sale, ensuring maximum visibility in stores. It is a design that does more than just sit on the shelf; it consistently continues the brand\u2019s story right up to the moment of purchase.<\/h3><\/div>

POS<\/h3><\/div>

POS<\/p><\/h3><\/div><\/div><\/div>

<\/div><\/div>
<\/span><\/div><\/div><\/div><\/div><\/div>
<\/div><\/div>

RESULT<\/h3><\/div>

RESULT<\/h3><\/div>
A name and a logo have become a brand you won\u2019t forget. 12,400 Instagram<\/a> followers, listings in brick-and-mortar retail, and a brand book that equips Herbalind for the future. A brand that is rooted in home\u2014and still keeps growing.<\/div><\/div>
A name and a logo have become a brand you won\u2019t forget. 12,400 Instagram<\/a> followers, listings in brick-and-mortar retail, and a brand book that equips Herbalind for the future. A brand that is rooted in home\u2014and still keeps growing.<\/div><\/div><\/div><\/div>
<\/div><\/div><\/div><\/div>
\"Herbalind<\/span><\/div>
\"Herbalind<\/span><\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"

Corporate Identity<\/p>\n","protected":false},"author":4,"featured_media":10185,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"portfolio_category":[93,99],"portfolio_skills":[],"portfolio_tags":[],"class_list":["post-10186","avada_portfolio","type-avada_portfolio","status-publish","format-standard","has-post-thumbnail","hentry","portfolio_category-hejrockit-work","portfolio_category-herbalind"],"acf":[],"yoast_head":"\nhej!ROCKIT | Herbalind Natural Cosmetics Brand Development<\/title>\n<meta name=\"description\" content=\"Brand development for Herbalind: visual identity system, brand voice, brand book, brochure, and social media.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.hejrockit-werbeagentur.com\/en\/project\/herbalind\/\" \/>\n<meta property=\"og:locale\" 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